(Politico) – Yet another push in President Barack Obama’s soft-media strategy, unearthed this morning by WWD’s Erik Maza:
Editor in chief Cindi Leive flew to Portland, Ore., last month to sit down with the President for an interview that will appear in the magazineâ€™s November issue. It is not the first time Obama has sat down with Glamour â€” he did so in 2008, along with John McCain â€” but it is his first time as a sitting president. …
Glamour pitched them on a big audience, said Washington editor Linda Kramer Jenning. â€œThereâ€™s a lot of attention being paid to young, women voters,â€ Jenning said. â€œThatâ€™s the calling card that opens the door.â€ It took five months to lock down some face time.
Jenning said Leive asked the President about womenâ€™s health care, among other topics, even though the interview took place before the recent uproar over the antediluvian comments about rape by Missouri congressman Todd Akin.